AGENDA


BRIEF: Placement project. Branding for an online women’s boutique specialising in business and work wear. I was given the name ‘Agenda’ for the brand. The client wanted something modern, showing quality, similar to other brands such as ‘Net-a-Porter’ and ‘Asos’.



OUTCOME: I have kept it simple and modern with a sans serif font and a type only logo. I have used black and white for the brand colours with an accent colour of a grey/green neutral colour. The stripes are used across some elements, these are commonly associated with business wear such as pin stripes. The stripes would be printed on the pack as a varnish, keeping it subtle. I have applied the branding across items such as a perfume box, swing tags, bag, delivery box, website, advertising and stationery.

All contents copyright Chloe Rollinson © 2011

ABOUTAbout_Me.html
CONTACTContact.html

PORTFOLIO

TAKE CONTROLTake_Control.html
MARIE BRIZARDMarie_Brizard.html
GUNN & MOOREGunn_%26_Moore.html
GRUBgrub.html
SERIOUSLY GOODSeriously_good.html
REFRESHRefresh.html
THE DAM HOUSEThe_Dam_House.html
JIMMY THE GENTJimmy_the_gent.html
FORAGERForager.html
AGENDA
HOMEHome.html